Making the World a little Greener.
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What is the relationship between local and international influences that inclines AAHS students to purchase a t-shirt?
Research Question
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After the course of the study, it was discovered that adolescents in Assumption Antipolo consider the quality and affordability of the products, as well as their values and preferences, when it comes to buying t-shirts. The data, therefore, suggests that the participants are influenced by personal factors, more specifically, their occupation, financial situation, and their self-concept.
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Conclusion
Look into specific trends and make a comparative study to see how local and international supporters respond to those trends.
Utilize other personal factors relevant to products that answer the needs and wants of the market.
Focus on a single foreign country to compare their factors that affect consumer behavior in the Philippines.
Take an extra step in marketing and promoting local products to encourage patriotism.
Recommendations
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Researchers were not able to strictly ensure the authenticity of the participant's answers by supervising them along the way
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The A-Team was not able to approve of our marketing and promotion elements much earlier
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A lot of unclarified rules and regulations that it was only told before the eco-fair itself
Limitations
Importance of the research
Making The World A Little Greener
The research aims to find the best marketing strategies to sell ecologically- sound products. This will benefit numerous environmental organizations to sell their product, and at the same time spread environmental awareness to make the public conscious of their actions.